2023 ABA TECHSHOW The Subscription Attorney
By Mathew Kerbis
June 22, 2023
0:00 / 49:10
2023 ABA TECHSHOW The Subscription Attorney

Welcome to this session on subscription billing for lawyers. I'm Carolyn Elefant. I'm head of the financial management track and subscription billing is part of that. I know that there's always a lot of questions about subscription services and there's also some skepticism about whether it can actually work in legal.

And so I'm really excited that we have Mathew Kerbis, who is The Subscription Attorney who is gonna talk about subscription services and how you can use them in your practice and how he's using them in his practice.

I think it's gonna be a terrific session. So thanks everyone for coming.

Thank you, Carolyn.

My name's Mathew Kerbis. I'm The Subscription Attorney. I'm actually not going to be talking very much about myself today, but I talk about myself a lot, mathewkerbis.com. You can see all my speaking engagements. You can learn a lot about my firm there. I will talk a little bit about myself today, but this is very broad scope cause there's all kinds of different practice areas, different ways you could implement it.

We just heard in the last talk some things that I agree with wholeheartedly and some things I respectfully disagree with. So there's no one right way to do it, and there's no one right way to do it for your practice. But before we get into the meat of it. Well, you know, did you read the syllabus?

Did you prepare? You're here because you probably read these things, right? This is what we're gonna be covering in this order, and hopefully you'll be subscribing to the subscription model. Here we go. Hypothetical one, there are only 24 hours in a day. Lucky associates, or you, if you're a solo like me, get six hours of sleep.

Two hours combined of bathing, restroom breaks, eating in a day. If you need to commute, maybe one and a half hours to get there and back. Family time, we'll give you a generous hour and a half. Non-billable work throughout the day is maybe two hours if you're really efficient, leaving 11 hours of possible billable time per day.

But if you are an associate, your partner marks down your billable time, your clients negotiate down billable time. So only eight hours of billable time per day that a client will actually pay. Assuming everything goes smoothly. And you know, that's, that means you have to maximize your time, you have to plan in advance, engage in deep work, like batching.

See, I was listening. Recording your hours right away and not putting out unexpected fires, which, you know, never happens. Ever. Unless you only check your emails twice a day and clients can't call you. So if you charge $500 an hour with 40 paid client hours per week, you know, you're about a million dollars a year.