K-Lytics October 2021
By Joseph Solari
November 1, 2021
0:00 / 49:36
K-Lytics October 2021
Joe

Hey everybody. It's Joe Solari, and this is the business of writing. I help authors build great businesses. And today we have Alex Newton from K Linux. If you're not familiar with Caitlin X and it's the preeminent analytics. Service that's out there for authors. We've had Alex on the show at least two times, I think maybe three.

And we're going to do another one of those quarterly updates. So welcome to the show, Alex.

Alex

Hey Joe. Thanks for having me and hi everybody.

Joe

We've been catching up prior to turning on the record button, but it's really good to see you again and to hear what you have to say about what's been going on in the market.

Last time, I think it was the, just before the summer and you were sharing about how the initial wave of COVID was really. For authors and the Amazon Kindle store. So I'm really interested to just get into the data and you share with us what's going on and what authors should be thinking about in Q3 and Q4.

Alex

Happy to do yeah. Brought a little bit of data, as you say, we're now looking back at basically this, whatever whole pandemic time and the Amazon global select funds or the fund as a w, which you can do take as a bit of a market approximation for at least the K U part of Amazon, which however, if you look at the best settled list, At least indicative of whether things are going up or down.

We can have a look at the development of those numbers and already saying, lots of good news, but what's also interesting is that we do see now really what impact that thing had on certain genres versus others. And there are now certain jars as he will see in a minute where. The trend has been literally off for an 18 months while before it was down.

So the pandemic turned around the whole thing. Now I'm always cautious with causality versus, okay. There is a correlation like this famous example where people, I think one's made a correlation between. The length of skirts, right? Wasn't it. And stock market, that famous story. So just because the skirts get longer or shorter does not mean that causes the stock market to go into a certain direction.

So I'm always cautious about this, but it's some of the things are intuitive where you're like, yeah, you can explain it this way. Let's dive into it, have a bit of a look at the number two, a bit of a Q and a, you can chime in when you have questions on behalf of your audience. Sure.

Joe

Yeah, let's